(Abu Dhabi) – National Media Council’s (NMC) first Board of Directors’ meeting, chaired by Dr. Sultan Ahmed Al Jaber, Minister of State, has discussed the key priorities on which the NMC’s strategy would focus during the next stage in the light of its terms of reference and the objectives it seeks to achieve to upgrade local media work system to higher degrees of performance efficiency and content quality.
These key priorities would match the highest international standards, in line with the high status enjoyed by the UAE at the regional and global levels.
Dr. Al Jaber explained that the NMC will focus on a set of core themes that affect the overall objectives directly, and include pillars of the main and foremost national media policy “to ensure our national media achieves the highest performance efficiency levels, and raise the level of its contribution to supporting the development process in the State, and developing effective and clear strategic objectives of communication with external media, as well as capacity and competence building of national cadres and motivating them.”
He stressed the need for development of young talents to prepare and enable new generations of Emirati journalists capable to continue development of this vital sector process and ensure excellence.
(Courtesy WAM)
